Of late, I have really been digging the advertising which I’ve come across from Johnnie Walker. They ooze class and refinement – as their whisky’s do – and yet appeal to the everyday man on the street. It’s an ethos and general vibe which I try to achieve here on The Noblest Rogue. Whilst the short film – starring Robert Carlyle – is somewhat aged, it gives an awesome history lesson on one of the top whisky producers in the world. The short tells the story about a lad named John who went for a walk one day and ended up building the foundation for the most widely distributed quality Scotch in the world. It’s the story of how Johnnie Walker started walking, kept walking, and never looked back.
Big up to Roger Young, Anton Taylor and all those involved in the production of ‘Keys, Money, Phone’. The short film won Best South African Short Film at the Durban Film Festival this past weekend and tells the story of a Southern Suburbs, Capetonian boychie who loses all the above during a booze-fuelled night out on Claremont Main Road. I’m a fan of anything Anton offers up and in all honesty I have questions as to whether this is a film or a documentary. I suppose I’ll have to get my hands on the entire short film at some stage to find the answer.